Privacy policy

PERSONAL INFORMATION COLLECTED

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you browse the Site, we gather information about the web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

COOKIES

Below is a list of cookies we use. We have listed them so that you can choose whether to allow them or not.

  • _session_id: Unique session identifier, allows Shopify to store session-related information (referrer, landing page, etc.).
  • _shopify_visit: No retained data, persists for 30 minutes from the last visit. Used for internal statistical tracking.
  • _shopify_uniq: No retained data, expires at midnight (visitor’s local time) the next day. Tracks the number of visits by a single customer.
  • cart: Unique identifier, persists for 2 weeks, stores shopping cart information.
  • _secure_session_id: Unique session identifier.
  • storefront_digest: Unique identifier, used to determine if the visitor has store access when a password is required.

Other tracking technologies include:

  • Log Files: Track Site activity and collect data such as IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files that track how you browse the Site.

Additionally, when you make a purchase or attempt to do so through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. This automatically collected data is referred to as “Order Information.”

When we say "Personal Information" in this Privacy Policy, we refer to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We primarily use Order Information collected to:

  • Process orders placed through the Site (including payment processing, order shipping, invoices, and confirmations).
  • Communicate with you.
  • Screen for potential fraud or risks.
  • When aligned with the preferences you have shared with us, we provide you with information or marketing offers related to our products or services.

We use Device Information (especially your IP address) to:

  • Identify fraud or potential risks.
  • Improve and optimize the Site (e.g., analyzing how visitors navigate and interact with the Site and measuring the effectiveness of advertising and marketing campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use it as described above. For example:

  • We use Shopify to host our online store. You can learn more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
  • We use Google Analytics to understand how customers use the Site. Learn more about how Google uses your Personal Information: Google Privacy Policy.
  • You can also opt out of Google Analytics here: Google Analytics Opt-Out.

DO NOT TRACK

Please note that we do not modify our Site’s data collection and usage practices when we detect a Do Not Track (DNT) signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access the personal information we hold about you and request its correction, update, or deletion. If you wish to exercise this right, please contact us using the details below.

Additionally, if you are a European resident, please note that we process your information to fulfill contractual obligations (such as processing an order) or to pursue our legitimate business interests. Also, your information may be transferred outside of Europe, including Canada and the United States.

DATA RETENTION

When you place an order through the Site, we retain your Order Information for our records unless and until you ask us to delete it.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes.

MARKETING COMMUNICATIONS CONSENT

At www.aryalush.com, we are committed to respecting your privacy and protecting your personal data. This section explains how we handle email and SMS marketing communications.

Obtaining Your Consent

Before sending you marketing communications, we obtain your explicit consent in compliance with applicable privacy and electronic communication laws, such as the GDPR (General Data Protection Regulation) for the EU and the CAN-SPAM Act for the US.

How We Collect Your Consent:

  • During Account Registration: We request your consent when you create an account or purchase our products.
  • On Our Website: You can opt-in to our marketing list via a clearly marked checkbox or similar mechanism.

Your Control Over Marketing Communications:

  • Opt-Out Anytime: You can unsubscribe from marketing messages at any time by clicking the "Unsubscribe" link in any email or by contacting us directly.
  • Modify Your Preferences: We allow you to customize the type and frequency of messages you receive.

PROTECTING YOUR DATA

We do not share your personal data with third parties for marketing purposes without your explicit consent. For more details, refer to our full Privacy Policy.

By opting into our SMS marketing, you confirm that

you have read and understood this section of our Privacy Policy.

We value your privacy and the information you share with us in relation to our SMS marketing service. We use this data to:

  • Send order-related notifications (including abandoned cart reminders).
  • Send marketing offers via SMS.
  • Request customer feedback and reviews.

Your subscription data and consent for SMS messaging will not be shared with third parties except for our messaging partners, who facilitate and operate our text message program.

Our website uses cookies to track the items in your shopping cart, including when you abandon your order. This allows us to send SMS reminders for incomplete purchases.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to file a complaint, please contact us via email at:

📧 contact@aryalush.com